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SEATTLE TECH UNIVERSE

In 2007 the Washington Technology Industry Association (WTIA) released the Puget Sound Tech Universe, a visualization that depicted the Greater Seattle tech scene as a broad universe with major hubs like Microsoft acting as suns and the companies spawned by these hubs as planets surrounding them. The initial graphic was the culmination of years of research combined with a visualization set to connect the dots to show how each company in the region was connected. Nearly 10 years later, it was time to update the design while taking into account new companies on the scene, acquisitions, and shifts in each major hub.

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EPSON 3LCD TECHNOLOGY

Epson is one of the world’s largest manufacturers of imaging-related equipment. As a leader in projector technology, Epson needed to produce content that would quickly educate consumers on the benefits of the 3LCD color technology their projectors use compared to the single-chip technology of many other projectors, visually explaining the key technical distinctions in a succinct and easy-to-digest format. It was important that the pieces came off as educational and set Epson apart as an industry leader due to their knowledge of the technology — not a hard sales pitch.

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RED BULL SPEED DRUMMING

The Red Bull Music Academy, a world-traveling series of music workshops and festivals, came to us looking for unique content for RBMA Daily, their online magazine. The RBMA Daily audience is incredibly knowledgeable and hungry for compelling stories about musicians outside the mainstream. While long-form essays comprise much of the magazine’s output, the goal here was to create something more visual. The driving question then became, “What aspect of underground music would best lend itself to infographic format?”

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ARE YOU WORKING YOUR EMPLOYEES TO DEATH?

Workplace accountability is the keystone of Hello Scheduling — they help employers and their employees take control of their work schedules with comprehensive time management software. Their goal was to raise brand awareness and market share by attracting employers to their informational blog.

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80 YEARS AT THE HEART OF YOUR IMAGES

Nikon has a long history of making advanced lenses, and for their 80-year anniversary they sought to produce an engaging and attractive PR piece to review just how far they have come. They wanted an infographic design that would showcase their success and appeal to their avid fan base.

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WASHINGTON GLOBAL HEALTH LANDSCAPE STUDY

The Washington Global Health Alliance (WGHA) creates partnerships among local, regional, and global health organizations, advocating understanding of the need for and benefits of global health. In the summer of 2015, they were gearing up for the release of their upcoming Washington Global Health Landscape Study — a look at the state’s global health organizations, initiatives, and impact.